Keeping people engaged at an in-person event was hard enough, but now, as we shift online, with virtual events taking the lead, this has become even more challenging, as we compete with the constant distractions of busy inboxes, social media feeds, and everything that the internet has to offer, being just a click away. The main struggle […]
Nick Ahad (01:00): As we’ve gone into lockdown, I imagine the thought of attending a live event, alongside hundreds of other people still seems, well first of all terrifying, but also a really long way off. And we’ve all got used to like video calls and what have you, but you can’t really duplicate […]
At the start of the pandemic, in-person events were canceled, throwing virtual events and webinars into the fore. This brought with it many challenges, with many organizations hosting such events for the first time. The ease and accessibility of hosting virtual conferences and events has led organizations who would have never considered events as part of their marketing mix in the past to consider […]